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Cracking the Code: Gen Z to Boomers
May 14 @ 11:00 am - 1:30 pm
$65.00 – $85.00Event Navigation
Selling to Every Generation: Mastering the Wedding Conversation
Presented by: Jennifer Trotter, Lip Service Makeup
Struggling to connect with Gen Z couples? Not sure how to win over a boomer mother of the bride? Join us for an exclusive event featuring wedding industry expert Jennifer Trotter from Lip Service Makeup as she dives into the generational differences that impact how we sell and communicate in the wedding world.
You’ll learn:
- How to tailor your messaging for Gen Z, Millennials, Gen X, and Boomers
- What each generation values most in their wedding experience
- What to highlight (and what to skip) in your sales pitch
- Actionable tips to build trust and close the deal faster
Whether you’re new to the industry or a seasoned pro, this session will give you the insight and tools you need to connect with every client—no matter their age.
Don’t miss this opportunity to sharpen your sales strategy and elevate your client experience.
Limited seating – reserve your spot today!
- Member price $65 (2 education credits)
- Non-member price $85